STRUMMER
Pull a string.
Drag across them to strum.
We make brands resonate.
Mostbrandsareseen.
Veryfewarefelt.
Amarkisashape.
Avoiceisachoice.
Neitheroneisthepoint.
Thepointiswhatcarries.
2025
Every brand has a note.
Most are playing it flat.
We tune it, then strike.
And it carries.
Six tools.
One instrument.
Six disciplines, one instrument. Hover a line to call its tool forward.
Listen
Interviews with the people who built the thing and the people who buy it. We read the analytics, the support tickets, and the one-star reviews. Nothing is designed yet.
Deliverables — Findings, positioning, the note you are already playing
They spent the first fortnight refusing to design anything. By the time they showed us a single frame, they understood the product better than half our team did.
Founder, Kōan
Nine of us, one room above a guitar repair shop in Marrickville. The person who shows you the work is the person who made it. There is no account layer because there is nobody spare to be one.
We take eight projects a year. We tried ten once and did two of them badly, which turned out to be an expensive way to learn arithmetic. The shop downstairs is still there. We buy strings from them and they have never once asked what we do.

Tell us what
should carry.
We take on eight projects a year. If the fit is wrong we will say so in the first call rather than three weeks into a proposal.
hello@strummer.studio
+61 2 9550 0000
Marrickville, Sydney