STRUMMER

Pull a string.
Drag across them to strum.

We make brands resonate.

Mostbrandsareseen.

Veryfewarefelt.

Amarkisashape.

Avoiceisachoice.

Neitheroneisthepoint.

Thepointiswhatcarries.

01/06Struck once. Heard for years.
01 — IdentityProductSound

Kōan

An app that says almost nothing, on purpose.

01 / 06Click a plate to open it
The chamber

Every brand has a note.

Tension

Most are playing it flat.

The strike

We tune it, then strike.

Resonance

And it carries.

48 strings / one sweep01 / 04

Six tools.
One instrument.

Six disciplines, one instrument. Hover a line to call its tool forward.

01 — Weeks 1–2

Listen

Interviews with the people who built the thing and the people who buy it. We read the analytics, the support tickets, and the one-star reviews. Nothing is designed yet.

Deliverables — Findings, positioning, the note you are already playing

Flat01 / 04Sharp
IMPACTTENSIONRESONANCECRAFTSIGNALIMPACTTENSIONRESONANCECRAFTSIGNAL
Voices06 / Clients
They spent the first fortnight refusing to design anything. By the time they showed us a single frame, they understood the product better than half our team did.
Ines Marchetti
Founder, Kōan
The studio07 / About
Smallon purpose.

Nine of us, one room above a guitar repair shop in Marrickville. The person who shows you the work is the person who made it. There is no account layer because there is nobody spare to be one.

We take eight projects a year. We tried ten once and did two of them badly, which turned out to be an expensive way to learn arithmetic. The shop downstairs is still there. We buy strings from them and they have never once asked what we do.

Nine people. Nine strings.Run down the list
The Strummer workbench: coiled wire, a tuning fork, metal filings.
The bench, MarrickvilleClick to strike
0Projects shipped since 2012
0Projects we take on in a year. No more
0Average client relationship, in months
0Directors on every job, first call to last deploy
Strike a note08 / Contact

Tell us what
should carry.

We take on eight projects a year. If the fit is wrong we will say so in the first call rather than three weeks into a proposal.

hello@strummer.studio

+61 2 9550 0000

Marrickville, Sydney

Budget